Thursday, October 20, 2016

NBA putting ads on jerseys

Recently the NBA has revealed that they will be selling 2.5-inch by 2.5-inch spaces on jerseys for corporations to advertise on. The first year this will be available is the 2017-18 season which is also the first year that Nike will be manufacturing their jerseys. This will be worth $100 million a year, a small portion of the leagues overall revenues projected at $7 billion. The Philadelphia 76ers are the first team in the four major U.S. sports to sell an ad on a jersey.


One notable league that has ads present on their jersey is the English Premier League. One positive of these ads is that all of the fans become walking billboards for the company on the jersey. One of the most prominent deals is Manchester United with Chevrolet.

Image result for manchester united jersey 2016/17


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