Week 4: MKTG 348- Introduction to SEO Chapter 6

One thing to look out for is having duplicate content on pages of your site. Content should be unique, so it is worth going to Siteliner.com. This website is a good tool to scan for duplicate content. If you do find any duplicate content simply delete one of the pages. While duplicate content is not a good thing, sometimes it can be hard to get rid of all cases of it.

Something even more important to monitor is rank. The higher you are up on a page the more likely customers are to click your page. If you go to http://tinyurl.com/seocentrokp, you can enter your website and it will give you your rank. If you're above 100 for a given keyword, it will show the rank. Once you're ranked it is important to try and maintain the rank as well as work to increase the rank.